If you want to succeed online, then don’t settle for less. Choose the right SEO strategy. Be consistent in creating value for your visitors and customers, and in sharing that value with diverse online communities. Be consistent in improving the quality of your products/ services. Be consistent in improving usability of website. Be consistent in monitoring results of your efforts periodically.
Speed of the site – When discussing SEO tips for small business, speed of the website needs special mention. Traffic towards your page is directly proportional to the speed. Faster the site loads, more traffic visits the page.
I’m not a search engine optimization (SEO) specialist, nor do I play one on TV. However, even a new business owner who creates and updates her own websites can implement some very basic SEO strategies to make her website appear higher in the organic rankings on certain keyword searches.
The title tag is, of the three, the most important for the major search engines. Don’t make this too long – normally no more than 6 words. But have your most important keywords here. Some SEO specialists advise that even the order of the text here is significant. They suggest that if you place your company name in the title, that it should be placed last so the other keywords are being considered with greater weight.
SEO news If you regularly add new products, then you’ll need to update the site map, and ensure that the product description, and the rest of the page content is SEO friendly. How can you help your SEO company to optimise your product pages with your keywords?
This goes for on-site SEO and off-site SEO. When linking to other pages from your site use your keyword in the anchor text of the link. This puts your keyword on the page again, and as a link. This may not seem like much but it will help tremendously.
Social bookmarking is another very important aspect of SEO. It makes it easier for visitors to bookmark your pages. Not only this, it also allows you to submit your website to the social bookmarking sites and in turn you get extra benefit.
Like I said there are much geekier aspects of on-page optimization which includes things like which type of site structures to use, frames, types of scripts etc. However, with the advancement of template driven and WYSIWYG* sites, many of these aspects are already pre-coded for optimization or ease of readability for those Search Engines out there doing their creeping and crawling thing…also known as indexing.